Bill Birchard is a writer, writing coach, and book consultant. Once a magazine editor and later a freelance journalist for Fast Company, CFO, and Strategy+Business, he writes today about the neuroscience and psychology of writing. His most recent book is Writing for Impact: 8 Secrets from Science That Will Fire Up Your Reader’s Brains (HarperCollins Leadership, 2023), which reveals how to transform your writing with science-based strategies.
Earlier books include Stairway to Earth (Birchard Books, 2011), Merchants of Virtue (Palgrave Macmillan, 2011), Nature’s Keepers (Jossey-Bass, 2005), The One-Minute Meditator (De Capo, 2001), and Counting What Counts (Basic Books, 2000). His work for other authors includes ten books of nonfiction, about management, health, economics, business, policy, technology, and the environment. He lives in Amherst, New Hampshire. For more, visit billbirchard.com.